UQ
Pitch Drop
“We want to use your most boring experiment”The Pitch Drop holds the record for the world’s longest running experiment. But it’s also the most boring. For 87 years, a blob of tar had demonstrated viscosity and dropped 8 times. The interesting thing is, no-one had ever witnessed it drop, something always cursed it. So we launched theninthwatch.com which saw people log 35 years worth of watching in 6 months, to make history, and learn more about UQ.
Case Study